My partner Jordan (see photo 4) and I created a campaign for the historic Pacquiao vs Mayweather fight at the MGM grand. It began with a 15k sq. foot billboard on the Tropicana in Vegas and ended with a boxing ring museum of Manny's accomplishments and billboards stretching from NYC to Manilla.
Copywriter: Jordan Dinwiddie
Creative Directors: Stuart Brown & Chris Groom